About Me

Hi, I'm Ashley Kyles — a Chicago-based web developer, designer, and all-around creative who loves turning ideas into something you can actually see, use, and experience. Welcome to my portfolio! I've been designing and building for the web for over 12 years, and somewhere along the way I realized I never wanted to choose between being a developer and being a designer. I enjoy both. I love figuring out how something should look and feel just as much as I enjoy figuring out how to make it work.

Over the years, I've worked with HTML, CSS, JavaScript, PHP, WordPress, MySQL, Adobe Creative Suite, and a variety of modern front-end tools and frameworks. Whether I'm building a website from scratch, developing a custom WordPress theme, designing a brand identity, or improving an existing interface, my goal is always the same: create something that looks good, works well, and serves a purpose.

That's really how I approach my work. I'm a problem solver, but I'm also a visual thinker. I care about the little details—the typography, spacing, movement, color, usability, and all those tiny decisions that eventually turn a collection of pieces into something that feels complete.

Exceptional design and development shouldn't compete with each other. The best work happens when they work together.

I have a Bachelor of Science in Web Development, but some of my most valuable education has come from simply experimenting, troubleshooting, adapting, learning new technology, breaking things occasionally, figuring out why I broke them, and coming back with a better solution.

Blacklite Creative is where all of those sides of me come together. Over the years, I've helped entrepreneurs, artists, entertainers, small businesses, and corporations discover and develop their own unique brand identities. I've never believed creativity and technology belong in separate boxes. Great design should work beautifully, and great development should leave room for creativity.

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Brand & Identity Discovery

Your brand is often the first introduction people have to who you are. Let's make it memorable. I create visual identities and designs that are polished, purposeful, and uniquely yours. My work includes logos, brand identities, digital and print graphics, presentations, reports, proposals, brochures, and custom document layouts—with careful attention to typography, composition, color, and consistency. Whether I'm developing a brand from the ground up or turning information into a creative visual presentation, my goal is to create something that looks great while communicating your message clearly.

Web Design & Development

Your website should do more than look good—it should work for you. I create responsive, user-friendly websites that bring thoughtful design and solid development together. From custom website design and front-end development to WordPress themes, complete site builds, and redesigns, every project is created around the individual needs of the client and their audience. Whether I'm starting from scratch or improving an existing site, I pay attention to both sides of the experience: how it looks and feels to your visitors and how well everything works behind the scenes.

E-Marketing Solutions

Keep your brand consistent wherever your audience finds you. I design digital marketing materials that help carry your visual identity beyond your website and into the places you connect with your audience. From email campaigns and newsletters to promotional graphics, digital advertisements, and social media assets, each piece is designed to communicate your message while staying consistent with your overall brand. I also have experience managing mailing lists and preparing email campaigns, helping clients create and deliver polished, branded communications directly to the people they want to reach.

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About Me

Portfolio

Services

Brand & Identity Discovery

Web Design & Development

E-Marketing Solutions

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